Brand Anthems

Culture Content

Building Outdoor Spaces. Energizing Communities.

ECI wanted a way to bring together the stories, places, and people they've served across Colorado. However, their legacy video was over 20 years old and no longer communicated the full extent of the business. Enter Minivan Productions.

Denver, Colorado

Meet the Client

ECI specializes in creating premier outdoor spaces that foster community connection and enhance the environment so future generations will love being outside as much as they do. With decades of expertise in constructing parks, sporting venues, waterways, public outdoor spaces, and civil projects. The ECI crew cultivates strong relationships with subcontractors, clients, and project teams so that they can deliver the highest quality in everything they do.

Mapping the Challenge

ECI Site Construction Management (ECI) is responsible for some of the largest and most well-known parks across the state of Colorado. But if you asked their employee to describe the company, you would hear – we build communities and help people love Colorado’s outdoor lifestyle.

That's our kind of client.

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Production

From the moment we pulled out of the Denver airport, in our HERTZ Minivan, we were on the move. With two days, 9 locations, 8+ interviews, and summer weather in Colorado – there wasn't a moment to waste.

To ensure cohesive messaging, each interviewee was asked a series of questions that centered around how ECI was creating experiences for the Colorado community.

  • "ECI does not believe in doing small things conversely ECI does no small things the Plaza behind me is one example I can name ten more ECI builds places but at the same time they take care of people."

Jeff Shoemaker, Executive Director: The Greenway Foundation

  • "What separates ECI from other contractors is a passion for what we're doing. You can see it. You can hear it in the way they talk about whatever challenge we're facing from the construction end of it but they are always keeping in mind what it is we're trying to create."

Allegra “Happy” Haynes, Executive Director: Denver Parks and Recreation

  • "Ultimately we connect people with their community."

Ted Johnson, President: ECI Site Construction Management

Capturing the people and places

Whether we were catching the laughter of children sliding down Twin Silo Park, watching an Olympian kayak the Whitewater Park, or stepping onto the construction site to experience the passion of the ECI's crew for ourselves – capturing the experience played a crucial role in the authenticity of the final piece.

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Media in Motion

Today, the Brand Anthem is being used to consistently tell ECI's story –everywhere from email signatures to corporate events.

For Minivan, this summer trip to Colorado was a reminder that the best companies connect people and truly believe in doing no small thing.

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"

The team was very prompt, prepared and professional during every step of our project helping us navigate this project from concept to completion. We were extremely pleased with the outcome and look forward to using Minivan Productions again in the near future.

Ted Johnson | President & CEO
Client

ECI Site Construction Management, Inc.

Location

Denver, Colorado

Agency

Style

Live-Action

Placement

Website, Email Signatures, Social Media, Corporate Events

Client

ECI Site Construction Management, Inc.

Location

Denver, Colorado

Agency

Style

Live-Action

Placement

Website, Email Signatures, Social Media, Corporate Events

Case Studies

Media in Motion

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